THE GOAL

Increase event ticket Sales

Science World has been a landmark in the Vancouver skyline since the World Expo of 1986. Science World has always been dedicated to finding creative ways to engage new audiences and rekindle the kid in all of us.

Science World’s newest idea was Science World After Dark, where an exclusive 19+ crowd could have fun and be a kid again all while enjoying an adult beverage or two.Science World was struggling to sell tickets to the elusive 19+ science enthusiast and needed our expertise to help make these evenings a tickets sales success.

THE CHALLENGE

Leave the kids at home

Science World has been a landmark in the Vancouver skyline since the World Expo of 1986. Science World has always been dedicated to finding creative ways to engage new audiences and rekindle the kid in all of us.

Science World’s newest idea was Science World After Dark, where an exclusive 19+ crowd could have fun and be a kid again all while enjoying an adult beverage or two.Science World was struggling to sell tickets to the elusive 19+ science enthusiast and needed our expertise to help make these evenings a tickets sales success.

THE EXECUTION

Tightly themed campaign

Science World has been a landmark in the Vancouver skyline since the World Expo of 1986. Science World has always been dedicated to finding creative ways to engage new audiences and rekindle the kid in all of us.

Science World’s newest idea was Science World After Dark, where an exclusive 19+ crowd could have fun and be a kid again all while enjoying an adult beverage or two.Science World was struggling to sell tickets to the elusive 19+ science enthusiast and needed our expertise to help make these evenings a tickets sales success.

THE RESULT

Sold out tickets every night

Science World has been a landmark in the Vancouver skyline since the World Expo of 1986. Science World has always been dedicated to finding creative ways to engage new audiences and rekindle the kid in all of us.

SWAD events now take a main stage in Science World event portfolio.

  • The campaigns generated a total of 300K+ total impressions across 8 unique ad formats and targeted placements.
  • Placement generated $5k in extra sales beyond their regulat sales of the event.
  • Across all ad formats,there was a total of 1,026 clicks, with the top performing ads CTR well over 2X the global benchmark.
  • The 300K views, 225,267 viewers watched the ad to 100% completion – an overall completion rate of 72%.
  • The campaigns werte optimized over time to promote the ad formats that generated a combination of CRT performance as well as desirable completion rate.
  • All tickets were sold out over the campaign period.

%

More Impressions

For the same spend

%

Revenue Increase

Generated $44k extra sales

%

Sold Out Events

First time for these events

TESTIMONIALS

“We kept selling out”

It’s a pleasure working with War Room!Where other online marketers have focused on quality and ad spend.War Room provides us with amazing ROI.Ultimately,this has helped us achieve more sales and stronger recognition of the Science World brand.

Everything works so well with War Room. War Room goes the extra mile to make sure we understand the details.I would absolutely recommend War Room because they get it done.

Andre Coronado

It’s a pleasure working with War Room!Where other online marketers have focused on quality and ad spend.War Room provides us with amazing ROI.Ultimately,this has helped us achieve more sales and stronger recognition of the Science World brand.

Everything works so well with War Room. War Room goes the extra mile to make sure we understand the details.I would absolutely recommend War Room because they get it done.

Andre Coronado

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