PPC & Paid Search Agency | Campaign Management

PPC and paid search ads whenever and wherever your customers are looking

What they are:

The most widely used search engine globally. Google Search ads (PPC) appear at the top of the search results page when users enter specific keywords related to a business.

Their place in the customer journey:

High-Intent Conversion. Because users are actively typing in what they want, this channel sits at the very bottom of the funnel. It captures “active seekers” who have a high purchase intent, making it the most critical stage for closing a sale or generating a
direct lead.

What they are:

An AI-powered, goal-based campaign type that allows advertisers to access all Google Ads inventory (Search, YouTube, Display, Gmail, and Maps) from a single campaign.

Their place in the customer journey:

Full-Funnel Automation. This channel doesn’t sit in just one spot; it follows the user across their entire journey. It uses machine learning to find potential customers at the Awareness stage on YouTube, nurture them through Consideration via Display, and finally drive the Conversion on Search.

What they are:

A search engine powered by the Microsoft Advertising network, often reaching users through Yahoo’s high-traffic ecosystem of news, finance, and sports content.

Their place in the customer journey:

Awareness-Driven Intent. Users on Yahoo are often there for content consumption (reading news or checking stocks). When they use the search bar, they are transitioning from Top-of-Funnel Awareness to Mid-Funnel Consideration. It is an effective way to capture customers who are in an “information-gathering” mindset before they have fully committed to a specific brand.

WHY WAR ROOM WINS

Data-driven performance and proven results

Join the top 0.1% of digital agencies with a Google
Marketing Platform Partner that delivers record-breaking ROI and transparent, accountable growth.

Access to massive, premium inventory scale

Reach over 98% of the internet with a unified programmatic ecosystem that spans display, video, social, search, audio, DOOH, connected TV and more

Proprietary AI technology with Kedet™

Centralize your paid media ecosystem and unlock
untapped performance opportunities with our
intelligent co-pilot that surfaces insights other
platforms miss.

SUCCESS STORIES

Where leading brands
achieve big wins

Vancouver Whitecaps FC

Concord Pacific

DUER Jeans

Sun Peaks Resort

SkiBig3

SEE MORE OF OUR WINS

Partner with PPC and
paid search experts

Launch smarter PPC and paid search campaigns with War Room and watch your performance take off. 

BOOK A CONSULT

GOOGLE MARKETING PLATFORM

Unlock enterprise-tier
performance and exclusive
beta access

As a certified Google Marketing Platform Partner ranking in the top 3% of
agencies, we don’t just run campaigns—we engineer growth. Partnering
with us gives your brand senior-level oversight, rigorous data governance,
and first-in-line access to Google’s newest optimization tools before your
competitors even know they exist.

LEARN MORE

OUR APPROACH

Consistent
results, powered
by our SCORE
method

While every strategy is custom, nothing is guesswork. Our SCORE method keeps every campaign focused, measurable, and built for revenue growth.

STRATEGIZE

Receive a winning strategy

Tell us your goals and we’ll deliver a data-backed strategy that uncovers new opportunities.

COMPETE

Build your competitive edge

Deploy campaigns faster and with sharper precision across every platform, eliminating competitive blind spots.

OPTIMIZE

Power up your campaigns with AI

Leverage Kedet, our AI-powered platform, to make campaign adjustments in real time and drive ROAS.

REPORT

Track performance easily

Maintain clarity on what’s working and why with consolidated, real-time reporting.

EXPLORE

Uncover new growth levers

Lean on our team to break through plateaus with bold testing and fresh channel opportunities.

INDUSTRIES

Delivering wins
across industries

With 15 years of cross-industry expertise, we know how to build tailored
strategies to your market. Here are some insights for what we do in some of
the industries we succeed in.

PPC & PAID SEARCH FOR

eCommerce
& Retail

Capture high-intent
shoppers the moment they search for your products.
We synchronize your
Google Merchant Center and product feeds with aggressive bidding
strategies to outmaneuver
competitors, ensuring your brand dominates the top of the search results and maximizes your return on
ad spend.

PPC & PAID SEARCH FOR

Hospitality
& Tourism

Win the “booking war” by appearing at the exact
moment travelers are
planning their stay. Our search strategies focus on hyper-local keywords and
Google Hotel Ads to drive
high-value direct bookings,
allowing you to bypass expensive OTA
commissions and maintain a steady occupancy rate regardless of the season.

PPC & PAID SEARCH FOR

Finance

Connect with qualified
prospects through search campaigns built on a
foundation of trust and precision. We leverage
negative keyword
strategies and high-intent targeting to ensure your budget is spent on serious leads, while maintaining
strict adherence to financial advertising regulations and
compliance standards.

PPC & PAID SEARCH FOR

Entertainment

Put your event or venue front and center when fans are looking for their next experience. By targeting
specific “near me” queries and trending
entertainment searches, we
drive immediate ticket sales and web traffic, ensuring your brand is the first choice for users in the
discovery phase.

Frequently
asked questions

Get quick answers to the most common
questions about our campaign
management services, including
programmatic advertising services, PPC
and paid search, and paid social. Also
take a second and learn about our
process and results.

You can expect more efficient spend, smarter targeting, and measurable improvements in CPA, ROAS, and revenue. We use real-time data and automated bidding to deliver the right message to the right audience—far more precisely than manual media buying. While definitions vary across the industry, we treat DSPs, paid social, and search as part of one automated programmatic ecosystem. That means every channel benefits from stronger optimization and continuous performance improvements. In short: more value from every dollar you invest.

To start seeing results fast, our experts recommend investing $15-20K a month in your programmatic spend.

War Room stands out with broader DSP access, a centralized ecosystem, and 24/7 AI optimization. You’ll reach audiences beyond the major platforms, manage multiple DSPs in one place, and benefit from real-time adjustments that keep campaigns performing around the clock.

Display, Social Display, Native, Video, CTV, OTT, DOOH, Audio, Google Search, Microsoft Bing Search, Performance Max, Yahoo Search, Meta (Facebook & Instagram), TikTok, Youtube, LinkedIn, Pinterest, Snapchat, and Reddit.

Yes. You fully own your accounts and your data.

To start seeing results from programmatic advertising, PPC and paid search, and paid social, we recommend at least three months, though this can vary based on budget. This window allows audiences to build, multi-touch attribution to develop, and both AI- and manager-led optimizations to take effect. It’s also in line with how long dynamic channels like Performance Max and Search typically take to optimize delivery.

Turn search intent
into measurable
revenue

Our tenured team of specialists gives our clients a competitive edge with wins to prove it