Technical Marketing Analytics Agency

The technical engine behind
your marketing ROI

We don’t just set up tracking; we build customized, privacy-first data ecosystems. Here is how our technical experts turn your backend infrastructure into a scalable competitive advantage that fuels smarter bidding and measurable revenue growth.

We call this advanced setup Kedet Intelligence℠

We execute a seamless GA4 Migration Plan paired with advanced Server-Side Implementation to secure your measurement foundation.

Why this matters:

Traditional browser-based tracking is losing its edge. By shifting your tracking server-side, we bypass ad blockers and browser restrictions like Safari’s ITP. You get cleaner, highly accurate first-party data that feeds your ad platforms the exact conversion signals they need to drive lower CPAs—all without slowing down your site speed.

We deploy flawless GTM and Third-Party Tag implementations, ensure rigorous Cookie Consent compliance, seamlessly integrate your CRM (like Salesforce or HubSpot), and execute ongoing GA4/GTM refinements.

Quality Assurance:

We close the loop between your marketing spend and actual sales revenue. By flawlessly connecting your landing pages to your CRM and ensuring your consent frameworks are legally airtight, we give you total visibility into which specific ad clicks are generating actual pipeline—without risking privacy violations or data loss.

We implement deep Mobile App Tracking via Firebase and GA4, translating complex user behaviors into clear Mobile User Activity Report Summaries.

Why this matters:

Don’t let your app be a reporting black box. We connect your mobile app data to your broader digital ecosystem, giving you actionable visibility into what users actually do post-download. This allows us to optimize your retention strategies, boost in-app monetization, and maximize the lifetime value of every acquired user.

WHY WAR ROOM WINS

Certified
experts

Our team consists of certified Google Marketing and Cloud experts, ensuring optimal infrastructure and marketing transformation.

Tailored
solutions

We understand that every business is unique. That’s why we tailor our tech infrastructure to fit your specific needs, maximizing performance and making your budgets go further.

Marketing
transformation

Our proprietary approach accelerates marketing
transformation and enhances business ROI by ensuring platform interoperability, data harmonization, and marketing maturity advancement.

Data
acceleration

Data security and privacy are paramount. Our team of data experts ensures maximum data integrity, enabling transparent, privacy by design, consented
customer experiences, and advanced analytics
supporting precise digital marketing.

SUCCESS STORIES

Where leading brands
achieve big wins

Vancouver Whitecaps FC

Concord Pacific

DUER Jeans

Sun Peaks Resort

SkiBig3

SEE MORE OF OUR WINS

Partner with technical
marketing experts

Stop making marketing decisions in the dark.
Build a future-proof data foundation with War Room and turn your technical infrastructure into a scalable revenue engine.

BOOK A CONSULT

OUR APPROACH

A future-proof
foundation for
your marketing
data

We transform fragmented metrics into a
scalable, privacy-compliant revenue engine.
Here is our proven process for building the
technical infrastructure your campaigns need
to thrive.

Audit & architecture

We start by looking under the hood. We identify tracking gaps, data leaks, and compliance risks within your current setup to build a custom, privacy-first technical roadmap. This ensures we are solving the right problems and aligning your data infrastructure perfectly with your business goals.

Precision implementation

Clean data leads to better decisions. We deploy robust, server-side tracking and precise tag management across your digital properties. This ensures every conversion and user action is captured accurately, feeding your ad platforms the high-quality signals they need to optimize bids and lower your CPA.

Ecosystem integration

We break down the silos between your marketing channels and your sales data. By seamlessly connecting your ad platforms, CRM, and cloud storage, we create a single source of truth. This unlocks advanced attribution and closed-loop reporting, so you finally know exactly which campaigns are driving actual revenue.

Future-proofing & compliance

The digital landscape is constantly shifting. We secure your technical foundation with robust consent frameworks and first-party data strategies. This proactive approach ensures your measurement stays highly accurate, legally compliant, and fully prepared to weather industry
changes like the deprecation of third-party cookies.

INDUSTRIES

Delivering wins
across industries

With 15 years of cross-industry expertise, we know how to build tailored
strategies to your market. Here are some insights for what we do in some of
the industries we succeed in.

TECHNICAL MARKETING FOR

eCommerce
& Retail

Build a high-performance
data foundation that turns complex shopper behavior into actionable growth. We solve your toughest
attribution challenges and optimize product feeds for maximum visibility, ensuring your backend
infrastructure is as scalable as your ad spend to outpace competitors in
crowded markets.

TECHNICAL MARKETING FOR

Hospitality
& Tourism

Reclaim your margins by bridging the gap between your booking engine and your marketing data. We
implement precision
tracking and location-based integration to boost direct bookings and reduce OTA reliance, creating a technical ecosystem that automatically adapts to seasonal shifts and demand.

TECHNICAL MARKETING FOR

Finance

Secure your customer
acquisition funnel with a technical setup that prioritizes data privacy and regulatory compliance. We
build trustworthy, secure tracking environments tailored for financial services, ensuring every campaign is backed by clean data and robust
infrastructure to reach the most qualified prospects.

TECHNICAL MARKETING FOR

Entertainment

Convert audience hype into verified ticket sales through
seamless integration across all your digital touchpoints. We align your tracking
pixels and discovery data to ensure you are meeting fans exactly where they are, providing the technical
clarity needed to measure real-world engagement
and fan loyalty.

Frequently
asked questions

Get quick answers to the most common questions about our campaign management services, including
programmatic advertising services, PPC and paid search, and paid social. Also take a second and learn about our
process and results.

You can expect more efficient spend, smarter targeting, and measurable improvements in CPA, ROAS, and revenue. We use real-time data and automated bidding to deliver the right message to the right audience—far more precisely than manual media buying. While definitions vary across the industry, we treat DSPs, paid social, and search as part of one automated programmatic ecosystem. That means every channel benefits from stronger optimization and continuous performance improvements. In short: more value from every dollar you invest.

To start seeing results fast, our experts recommend investing $15-20K a month in your programmatic spend.

War Room stands out with broader DSP access, a centralized ecosystem, and 24/7 AI optimization. You’ll reach audiences beyond the major platforms, manage multiple DSPs in one place, and benefit from real-time adjustments that keep campaigns performing around the clock.

Display, Social Display, Native, Video, CTV, OTT, DOOH, Audio, Google Search, Microsoft Bing Search, Performance Max, Yahoo Search, Meta (Facebook & Instagram), TikTok, Youtube, LinkedIn, Pinterest, Snapchat, and Reddit.

Yes. You fully own your accounts and your data.

To start seeing results from programmatic advertising, PPC and paid search, and paid social, we recommend at least three months, though this can vary based on budget. This window allows audiences to build, multi-touch attribution to develop, and both AI- and manager-led optimizations to take effect. It’s also in line with how long dynamic channels like Performance Max and Search typically take to optimize delivery.

Navigate the
data landscape
compliantly

Our tenured team of specialists gives our clients a competitive edge with wins to prove it